
In a recent interview, outgoing Intel CEO Paul Otellini explained how he passed up on an opportunity to get Intel chips inside the original iPhone.
According to Otellini, Apple and Intel couldn't come to terms regarding cost. Further, Otellini explained that he simply had no way of knowing how successful and ubiquitous the iPhone would go on to become.
While there's no way to know for sure just how seriously Apple was considering Intel as a partner for the iPhone, I couldn't help but laugh at the notion of an iPhone sporting an "Intel Inside" sticker on the back. Of course, Apple would have never allowed such a thing in a million years, but the thought reminded me of an old video where Steve Jobs is asked why Apple doesn't put "Intel Inside" stickers on its Macs.
The video is from August, 2007 and is of a Q&A session that followed an Apple special media event where the first aluminum iMac was introduced.
The pertinent part of the video begins at about 32 seconds in.
Comically, the very premise of the question elicits laughter from both Tim Cook and Phil Schiller.
Jobs, always masterful when put on the spot, evokes laughter and applause from the audience when he responds sharply, "What can I say? We like our own stickers better."
Jobs, of course, follows that up with praise for Intel.
Don't get me wrong. We love working with Intel. We're very proud to ship Intel products in Macs. I mean, they are screamers. And combined with our operating system, we've really tuned them well together, so we're really proud of that. It's just that everyone knows we're using Intel processors, and so I think putting a lot of stickers on the box is just redundant. We'd rather tell them about the product inside the box, and they know it's got an Intel processor.
Makes sense to me.
Video Flashback: Steve Jobs explains why Macs don't sport "Intel Inside" stickers originally appeared on TUAW - The Unofficial Apple Weblog on Mon, 20 May 2013 08:00:00 EST. Please see our terms for use of feeds.
Once more we come to that point in the week where we practice a time-honored tradition, the Sunday Talkcast.
Tonight's show is a special one, as we are going to be joined by The Man, The Myth, The Legend: Jim Dalrymple, of Loop Insight. We'll be talking about The Magazine, among other things. I have heard tell The Beard may be joining us as well, so if you join us, do be on your best behavior. When The Beard is frightened, it doesn't end well.
As usual, the Kelly Show means Aftershow, so you should come by for that as well.
Since it's really all about you, the community, do see if you can join us, won't you? To participate live, you can use the browser-only Talkshoe client, the embedded Facebook app, or download the classic TalkShoe Pro Java client; however, for +5 Interactivity, you should call in.
For the web UI, just click the Talkshoe Web button on our profile page at 4 HI/7 PDT/10 pm EDT Sunday. To call in on regular phone or VoIP lines (Viva free weekend minutes!): dial (724) 444-7444 and enter our talkcast ID, 45077 -- during the call, you can request to talk by keying in *8.
If you've got a headset or microphone handy on your Mac, you can connect via the free X-Lite or other SIP clients (aside from Skype or Google Voice), basic instructions are here. Talk to you tonight!
Talkcast tonight, 7pm PST/10pm EST: Beard Edition! originally appeared on TUAW - The Unofficial Apple Weblog on Sun, 19 May 2013 19:00:00 EST. Please see our terms for use of feeds.
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There will come a time when you would like to simply transfer a file from one iOS device to another or to a Mac; it's inevitable. When the time arises, you will discover as most of us already have that the process is not as straightforward as one would think, considering how powerful these devices are. The most common methods used up to this point have been emailing oneself, cloud services like iCloud or Dropbox, file sync with the USB cable and iTunes or pleading with the always capricious Camera Connection Kit.
Thankfully the developers at TwoManShow have developed a wonderful app to take the pain out of cross device file transfers with their Instashare app.
Instashare for iOS is like AirDrop for mobile devices as it quickly and painlessly copies any file from one device to another over WiFi or Bluetooth without a direct connection to the internet.
Instashare for OSX currently in beta, adds the ability to send files to and from your Mac and your iOS devices.
Both versions of Instashare are free; however, the iOS version is ad-supported and the ads can be removed by a $0.99 in-app purchase. Instashare for Android and Windows are currently in development.
Share between devices painlessly with Instashare originally appeared on TUAW - The Unofficial Apple Weblog on Sat, 18 May 2013 17:00:00 EST. Please see our terms for use of feeds.

What can be more comfortable to a cat than a pillow that blows warm air out of an optical media slot and vibrates ever so gently? That appears to be why Biru (Indonesian for Blue) loves to rest on a Mac mini owned by reader Peter Stagg and his wife.
Peter says, "Biru is my wife's British Short-haired and constant companion, especially when she is working in her study or on her laptop. He has claimed the lives of two laptops so far and is working on the Mac mini, very slowly. When he's not enjoying the warm air expelled from the optical media slot he lies across the front of the keyboard and doubles as a wrist support." Biru also seems to be keeping a Logitech headset nice and warm for his owners!
So there you have it! A cat who not only forces equipment upgrades from his owners, but who is also a working Mac accessory! If you've got a Caturday nominee to share, let us know via our feedback page. For security reasons we can't accept inbound attachments, so you should host the photo (Dropbox, Flickr, iPhoto Journals, etc.) and send us the link.
Thanks, Peter!
Caturday: Mac mini is Biru's pillow originally appeared on TUAW - The Unofficial Apple Weblog on Sat, 18 May 2013 15:00:00 EST. Please see our terms for use of feeds.

Spark Inspector (US$39.99 single-license) offers an exciting new development tool. Targeting devs looking to refine their user interfaces, it enables you to interactively tweak view properties like frames and layers.
The app centers around an Interface Builder-like experience, with familiar-looking attribute and size inspectors. If you're comfortable in Xcode 4, you'll easily find your way around this tool.
In addition, it provides a custom layer inspector -- one that could (and, honestly should) inspire Apple. It enables you to update layer attributes like shadows and transforms, while viewing the results in real time.
Perfect for devs who otherwise write their interfaces in code (I am guilty as charged), it breaks out of the tweak-build-run loop that takes up so much time and energy in the normal development day. Instead, you apply your tweaks within the app itself, adjusting the interface until it looks just right.
This is the point at which Spark Inspector displays its one big weakness (keep in mind that it's still in development). Instead of producing an updated XIB (which would be okay) or PaintCode-like Objective-C output suitable for re-integration to your apps (which would kick ass), you take responsibility for transferring values back to your Xcode project.
Honestly, It's not a huge deal -- especially when your tweaks change a constant from say 50 to 58.5 -- but it's something that could be a killer feature in future updates. For now, you make notes of what values worked best for you. And no, there's no "bookmark this UI for later comparison" option either, another thing I would have liked to have seen.
One of Spark Inspector's nicest features is its 3D extrusion display. This pushes views out in parent-child hierarchies, letting you explore and select items with more tangible visualization than you get in IB.
Spark Inspector also offers a notification inspector, which may be useful for some devs. If you're already writing your UIs from code, however, you probably know how to set up a listener that logs notifications.
Setup is easy. There's a setup assistant for configuring Xcode projects, or (if you're paranoid like I am) add both the SparkInspector and libz frameworks to your dev builds, making sure to enable the -ObjC flag in Other Linker Flags. Include the SparkInspector header as such:

and enable the inspector in your application delegate, typically in application:didFinishLaunchingWithOptions:
Make sure you test using the simulator, and not (as I first tried) on device. The standalone Spark Inspector app (DMG) must be running. As soon as your app hits the "enable observation" stage, it seamlessly connects to the inspector, and you're ready to test and tweak.

For forty bucks, this promises to be a valuable tool that many devs will benefit from. If you'd like to kick the tires before you buy, there's a free 30 day trial available on the Spark Inspector website. If you do decide to buy, you purchase directly from the vendor.
DevJuice: Spark Inspector offers real time iOS interface inpection originally appeared on TUAW - The Unofficial Apple Weblog on Sat, 18 May 2013 10:00:00 EST. Please see our terms for use of feeds.

On Wednesday, Apple sold its 50 billionth iOS app. TUAW was there keeping track of the excitement and monitoring the iTunes store. Many of our colleagues and readers used this contest as an opportunity to stock up on numerous free apps, to test and explore.
Were you one of them?
What apps did you download and which ones do you love? Here at TUAW, most of our choices were word of mouth -- Megan downloaded Moves while I gave the Target app a try. I managed to convince Steve Sande to pick up Enigma.
Sadly, none of us won.
What about you? Did you discover a really great app while trying to win the prize? Drop a note in the comments and share your discoveries. And take part in our little poll. We're curious as to how many times people "entered" with the intent of winning big.
Weekend Poll: What apps did you discover via the 50 billionth download contest? originally appeared on TUAW - The Unofficial Apple Weblog on Fri, 17 May 2013 20:00:00 EST. Please see our terms for use of feeds.

One thing that seems to be a common attribute of hard-core Apple fans is that they are connoisseurs of great design. It doesn't matter if it's the sleek curves of a new iMac or the minimalist slab of the iPhone 5, we love how the devices are designed with pleasing dimensions and an enjoyable tactile sensation. That's why I was instantly attracted to the Kenu Airframe (US$24.95), a simple and lightweight smartphone car mount that's perfect for present and future iPhones.
Some of the car mounts I've received for review over the years have been expensive overkill. They often use a suction cup mount to stick to the front window of the car, which doesn't work very well in hot dry environments as they tend to pop off when they sit in the sun for a while, dropping your expensive phone to the floor of the car. There's usually a long arm designed to bring the iPhone closer to your hand, which has the undesirable effect of making the phone sway or bounce.
The Kenu Airframe is simplicity defined: it uses a soft plastic clip to attach to an air vent in your car. That clip rotates 90 degrees to properly fit thick or thin grilles on your vent. The idea of mounting the iPhone to your air vent is pure genius as well, as in hot conditions you'll most likely have air conditioning turned on, which will cool the phone and keep it from overheating.
An expandable jaw on the Airframe can hold most phones regardless of their width, giving you some semblance of insurance against needing to purchase another car mount should a future iteration of iPhone be a different width.
One other fun thing: if you need an impromptu stand for your iPhone, just grab your Airframe and a business or credit card from your wallet, then pop that card into the clip on the back. Voila! Your iPhone is standing up on its own.
Installing the Airframe is quite simple. Find a spot in your car with a vent where you'd like to hang your iPhone, and push the clip onto the plastic grille. That's it. Next, grab your iPhone and push it into the jaws of the Airframe, and you're done. One note: if you have a thick iPhone case like the Mophie Juice Pack, the Airframe won't be able to grab onto your phone. It works swimmingly with a lot of the thinner cases.
The way the clip is designed virtually guarantees that the Airframe is not going to fall out of the vent grille. There's a lot of road construction going on near my home right now and it's practically "four-wheeling" territory on one of the main drags with a lot of bumps and dips. Even at the maximum speed allowed in the construction zone, the jarring and swerving didn't move the Airframe or my iPhone a bit.
The travel stand idea with the credit card is also brilliant. It's a perfect way to use a car mount anywhere -- something that you can't do with a "normal" suction-cup equipped mount.
If there are any negatives I can think of, it's that this might not be a good idea in the winter if you have the clips inserted into a vent blowing hot air onto your iPhone. I don't know for sure if this would cause your iPhone to shut off due to high temperatures, but it's worth thinking about.
Whether you use your iPhone in the car for entertainment, directions, or just to have your phone at arm's reach when you're driving, the Airframe is a simple, sturdy, and functional car mount that takes up very little room.
Pros
Cons
Who is it for?
Kenu Airframe: An ingenious car mount for your iPhone originally appeared on TUAW - The Unofficial Apple Weblog on Fri, 17 May 2013 19:00:00 EST. Please see our terms for use of feeds.

I use my iPhone a lot to listen to music and podcasts in my car -- I connect it right up to my car stereo, and it's my main listening source while driving around LA. As a result, I really wish there were more options to control my music while driving around. Music- and podcast-streaming app Stitcher has introduced a new feature along these lines they're calling Car Mode, which is basically just a simplified interface with large, clear controls, so you can choose and play your music easily. There are also some other new features added into the app, including a new front page and faster playback. You can download Stitcher Radio for free on the App Store.
Unfortunately, this isn't really what I'm looking for -- this layout still requires you to pick up your phone and press buttons to use it, and that means that you'll still have to pull over to the side of the road to choose your music. (Because as we all know, using your cell phone while driving is illegal; just ask the LAPD.) What I'd really like to see from these streaming apps is Siri integration. I often will be driving around and get an urge to listen to a specific song or artist, and it'd be nice to use Siri to say something like, "Siri, play me some Rolling Stones," or "play me 'Bohemian Rhapsody,'" and have it automatically start playing.
I'm not sure that's entirely possible just yet, as Apple's API for Siri can be limited for some developers -- at this point, I think about all you can do is open an app. But hopefully that will change soon. The first streaming-audio app to let me start up and control songs in the car with just my voice will definitely have me interested in switching over to it.
Stitcher Radio announces a Car Mode, but it's not quite what I want originally appeared on TUAW - The Unofficial Apple Weblog on Fri, 17 May 2013 18:30:00 EST. Please see our terms for use of feeds.